mass audience

См. также в других словарях:

• audience research —    Audience research has developed in two main interlinking strands: research by those working in the industry and research by academics. Industry research developed as a mechanism by which media producers and advertisers could both understand… …   Encyclopedia of contemporary British culture

• audience — au‧di‧ence [ˈɔːdiəns ǁ ˈɒː , ˈɑː ] noun [countable] the number or kind of people who watch or listen to something that is broadcast on radio or television, or listen to a particular type of music: • The ad was broadcast on all major channels,… …   Financial and business terms

• Mass media — refers collectively to all media technologies, including the Internet, television, newspapers, film and radio, which are used for mass communications, and to the organizations which control these technologies.[1][2] Since the 1950s, in the… …   Wikipedia

• mass — Ⅰ. mass UK US /mæs/ adjective [before noun] ► having an effect on or involving a large number of people: »There have been two decades of mass unemployment. mass audience/appeal »A smaller company could produce a breakthrough product with mass… …   Financial and business terms

• mass — massedly /mas id lee, mast lee/, adv. /mas/, n. 1. a body of coherent matter, usually of indefinite shape and often of considerable size: a mass of dough. 2. a collection of incoherent particles, parts, or objects regarded as forming one body: a… …   Universalium

• mass — 1. n., v., & adj. n. 1 a coherent body of matter of indefinite shape. 2 a dense aggregation of objects (a mass of fibres). 3 (in sing. or pl.; foll. by of) a large number or amount. 4 (usu. foll. by of) an unbroken expanse (of colour etc.). 5… …   Useful english dictionary

• Mass — 1. n., v., & adj. n. 1 a coherent body of matter of indefinite shape. 2 a dense aggregation of objects (a mass of fibres). 3 (in sing. or pl.; foll. by of) a large number or amount. 4 (usu. foll. by of) an unbroken expanse (of colour etc.). 5… …   Useful english dictionary

• mass — I [[t]mæs[/t]] n. 1) a body of coherent matter, usu. of indefinite shape: a mass of dough[/ex] 2) a collection of incoherent particles, parts, or objects regarded as forming one body: a mass of sand[/ex] 3) aggregate; whole: People, in the mass,… …   From formal English to slang

• mass circulation — /mæs sɜkjəˈleɪʃən/ (say mas serkyuh layshuhn) noun distribution to a mass audience: the paper enjoys mass circulation …  

• Audience theory — is an element of thinking that developed within academic literary theory and cultural studies. With a specific focus on rhetoric, some, such as Walter Ong, have suggested that the audience is a construct made up by the rhetoric and the rhetorical …   Wikipedia

• Mass Effect 2 — Developer(s) BioWare Publisher(s) Electronic Arts Director(s) …   Wikipedia